April 28, 2020
The very model which enables fast-fashion to exist is to choose highly trendy designs and mass produce them and deliver them on time to consumers at an affordable price. When we dismantle this sentence, we have the four pillars where the fast fashion model is built upon, which are the trendy styles, mass production, on-time delivery, and low price.
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April 07, 2020
It has been almost three months since we received the news about this virus for the first time. A lot has changed during this period. Life as we knew abruptly left us without even bothering to wave at us as a gesture to say goodbye. Feeling lost and anxious, we have faced the reality of the world that is taken over by the invisible virus.
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January 15, 2019
Although cashmere is usually associated with luxury and elegance, its producers, goats, are not exactly graceful when it comes to the environment. At this point, 65% of the national territory is threatened by desertification, and the numbers don’t seem to be getting any better. To support grassland regeneration in Mongolia, we established a company that offers wool products that are an alternative to cashmere.
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January 09, 2019
Mongolian livestock sector is at a crossroads where it needs to change its management method drastically. Due to a lack of awareness about rangeland degradation along with the absence of policy, the number of herds almost tripled in just about three decades from 23 million to 66 million. A recent national study concluded that the carrying capacity of the pasture is greatly exceeded in many areas, and the overgrazing is a primary factor of rangeland degradation observed.
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January 08, 2019
In today’s highly digitized and interconnected world, where the topic of environmental sustainability and social responsibility is given more attention to, it is relatively easy for a brand to wreck its image by an irresponsible act.
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